MY WORK
My copywriting work includes branding, strategy, UX and SEO. Here are a few samples of the work I've done.
Entertainment, Leisure & Travel
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I worked at Disney for six years, where I rewrote the entire Adventures by Disney website, a large portion of the Disney Vacation Club website, and contributed to the websites of Walt Disney World Resort, Disneyland, Shanghai Disneyland, Disney Weddings, Disney Cruise Line and DisneyStore.com. I've also written for the home entertainment and rewards division of Warner Bros., magazine articles for US of America, TV, print and radio commercials for Gallo, jingles for Macy's, and more.
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Technical & Corporate Communications
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I’ve been a technical and marketing writer for companies such as Proofpoint, Maxim Integrated, NetApp, Cisco, HP, Proofpoint, Qualcomm, Maxim Integrated and Nuance. My work includes software documentation, consumer user guides, informational copy for how to use TV, mobile & tablet devices, style guides, articles, white papers, case studies, training manuals, blogs and videos. I sometimes was tasked with translating technical language into language the user could understand. I also wrote speeches for executives, videos, conference brochures and collateral, presentations and communications.
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Financial & Insurance
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I wrote a Sarbanes Oxley manual for ValueClick, website copy for Verifi, the timeshare loan & banking landing pages and FAQs for Disney Vacation Club, the purchase flow for the Lexus website, and the financial protection pages for the Proofpoint cyber security website. At Nationwide pet insurance, I wrote marketing copy for magazine articles, print ads, brochures, websites and emails.
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Gaming
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I wrote the teaser sites for Mortal Kombat, Dark Souls and God of War. In addition, I wrote riddles and medieval taunts for Dark Souls and a graphic novel for God of War. With a partner, I branded and named a Namco Bandai game.
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Children
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I created copy for the website, stories and games of a children’s educational website called Karma's World, commissioned by the rapper Ludacris. I've also written a popup storybook, a spoken word album and an activity book.
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